URL Structure Can Improve SEO Ranking

According to Search Engine Journal, excessively long URLs may hurt search visibility. Small URLs are easier to recall than the longer ones, using small and sweet URLs for the targeted audience is a better option anytime.

URL Path: A page closer to the homepage may get a slight authority boost.

Keyword in URL: Another important relevancy signal.

URL String:  The categories in the URL string are read by Google and may provide a thematic signal to what a page is about:

Found this blog awesome? Share with a friend :)

Does PageRank matters in 2018?

PageRank has become history. PageRank was one of the most important ranking factors back from 2000 to 2009. But now there are advanced algorithm updates which give more personalized & relevant results.

Found this blog awesome? Share with a friend :)

Home Page’s Domain Authority

Domain Authority & Page Authority are metrics used by Moz to check the links supremacy of the websites. For ranking the inner pages your home page’s domain authority matters for Google.

Found this blog awesome? Share with a friend :)

Broken Links

Fixing Broken links is one of the easiest ways to build links. We can use tools like ahrefs to find broken links & fix them with an email outreach or redirect

Found this blog awesome? Share with a friend :)

How to do Internal Linking Effectively

Internal Linking is one of the most crucial part of SEO.  If done right this factor can make your SEO campaign successful. It helps to pass the link juice equally to all the internal pages.

Points to cover: Quality of Internal Links Pointing to Page

Found this blog awesome? Share with a friend :)